Francis Busuttil & Sons (Marketing) Ltd, were awarded the Highest Quality Growth Pet Care Award for 2023 during the Mars' Distributor Conference that took place in Cairo, Egypt last November.
The recipients in attendance on behalf of Francis Busuttil & Sons Marketing were Managing Director Kris Lanzon, Sales & Marketing Director Nadine Casaletto, Senior Commercial Manager Matthew Attard and Mars Commercial Manager Kerem Gunes.
According to Senior Commercial Manager Matthew Attard, the significance of such an award is even greater when considering the major challenges that pet food distributors have been facing over the last two years;
‘The Russia-Ukraine war has created major supply issues that affected both production and distribution, leading to disruptions in supply of raw materials as well as production'.
The natural growth path of pet care marketing over the years has been in identifying the need for owners to relate to their pet as a family member. Therefore customers purchase high quality products that can provide the best nutrition possible. Mars’ major, mainstream pet food brands; Whiskas and Pedigree successfully tap into this pool by providing reputable quality without asking for a premium price.
Mars’ pet care products also cater to the increasingly popular concept of treats that help owners bond with their four legged loved ones. Their pet care range of Whiskas Temptations, Immune Support and Anti-Hairball together with Dreamies are specifically targeted towards ensuring pets can snack freely without compromising on nutritious benefits.
Francis Busuttil & Sons (Marketing) Ltd. is the Mars pet care distributor in Malta for Whiskas, Pedigree, Dreamies, Sheba and Thomas.
